
E-commerce Data & Analytics
Analytics Engineer with Marketing DNA
I’ve sat in both chairs – reporting marketing performance to CMOs and building data infrastructure with BI teams
Now I specialize in analytics solutions within the Microsoft and Google ecosystems that bridge these two worlds: answering the strategic questions leadership needs while delivering sustainable systems engineering teams trust.


Processed and analyzed large-scale customer and sales data in Databricks to identify growth opportunities and performance trends.

Deployed scalable data pipelines and dashboards in Google Cloud to centralize e-commerce analytics and improve reporting efficiency.

Built automated data flows and machine learning models on Azure to forecast sales and optimize marketing campaigns.

Implemented advanced e-commerce tracking through Google Tag Manager to collect accurate user interaction and conversion data.

Configured GA4 for comprehensive e-commerce reporting, including user behavior, funnel analysis, and attribution modeling.

Built automated data flows and machine learning models on Azure to forecast sales and optimize marketing campaigns.
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